[Karachi: 27th April,
2016]: Servis Tyres, the market leaders in motorcycle
tyres in Pakistan, has recently launched its new campaign with a star studded
commercial.
Servis
Tyres left a trail of success with its previous TVC starring Shaan and took the
challenge of penetrating in the market with effective advertising. The past TVC
gave a massive uplift to the brand setting the bar high for any new
communication to follow.
The
concept of the new TVC of Servis tyres is inspired by the youth of today who
are passionate about living life to its fullest. A life which is cultivated
with friendship, love and adrenaline rush. They are the ones who experience
life. Depicting this youth, the idea is
a song showing young bikers as they live a side of life that everyone would
always wish for.
‘Chalti
Rahay Zindagi’ showcases three friends as they set on a dream road trip. What makes it even better is the stardom seen
in this commercial. Superstars like Shaan Shahid, Hamza Ali Abbasi and Danish
Taimoor have changed the face of the TVC with their very cool biker getup as
they ride across different terrains on heavy bikes. Keeping the TVC very
relatable to the audience, we see the group of friends in different locations
while experiencing all the excitement that life has to offer.
While
the encapsulating words draw the attention, the composition takes the listener
to another world. With the background
score sung by Ali Zafar, his vocals have surely done justice to the complete
look & feel of the TVC.
By
all means, this TVC will surely grip the viewers’ attention and will remain a
highlight for many years to come.
About Servis Tyres:
Servis Tyres is a
premium name in Tyres and Tubes. The brand continues to innovate new tyre designs
on regular basis. With a diverse portfolio of products, the company caters
to all customers segments, be it an OEM, replacement market or an export
customer.
16 comments
I was seeing all the hype of these ads everywhere on social media but wasn't sure about the story behind. Is that the same service that is a shoes brand too? Anyway, the ads as usual are hilarious,(never been a fan of Pakistani ads)and the jokers sitting on top of these bikes even more so. If you look closely, the girls sitting behind look even more ridiculous.Guess, they've spent a lot on the ads alone, considering Shaan is there too, who never seems to grow old.
ReplyDeleteWell, I quite like the new ad, it is interesting, yes a bit over the top but still it is nice. Thanks for sharing your thoughts. :)
DeleteGreat post love.
ReplyDeleteLoved the new TVC by service tyres. Thanks for sharing :)
ReplyDeleteAh yes, I do like the ad too especially the song. Thanks for stopping by lovely. :)
DeleteLovely post dear! Happy Monday! xoxo
ReplyDeleteVildana from Living Like V & Stalia Is BAE
Thanks sweets. :)
DeleteWhat an odd ad campaign but I'm laughing way too much! Love your post <3
ReplyDeletexx Bash | go say H E Y B A S H
I used to have to study adverts and films at school so this was a really interesting read!
ReplyDeleteMusings & More
Nope, I've not been into adverts and films much, I'm glad you found it interesting. Thanks for stopping by. :)
Deleteawesome photos
ReplyDeleteStefanie | Casualllyawkward | Bloglovin'
Thanks for stopping by. :)
DeleteThat is a very macho advert and filled with beautiful looking people. It's definitely a very different direction from the adverts that I watched here or back in Malaysia.
ReplyDeleteShireen | Reflection of Sanity
Well, I am glad you got to see something different here and yes it is indeed macho. Thanks for stopping by. :)
DeleteThat one has a lot of testosterone. I don't like women pictured in the back seat all the time, I prefer to ride a bike myself.
ReplyDeleteLinda, Libra, Loca: Beauty, Baby and Backpacking
Lol, having the bike all to ourselves sounds like a good idea! Thanks for stopping by. :)
DeleteReaders I love to read your comments so feel free to comment on my blog but please keep a lid on bad language. If you have any questions or queries, email me at beautyheidi8@gmail.com